In the spring of the early 1970’s, I was transferred from Mounds Mall in Indiana to the “Promotions Director” role at Irving Mall…Irving, Texas! At that time, Irving Mall was well before it’s time. DFW Airport was under construction, there were no businesses to speak of on Highway 183, and little or no population until you hit Fort Worth. I could have stood out in front of the mall with a cannon, fired off a round and not hit anyone in a ten-mile radius. It was QUIET. I tried everything to get people to shop with us, but it was a battle. Our tenant mix could be duplicated many times over in sexier, better located malls and my “promotions” did little to sway consumers to come to Irving, Texas. There were NO SHOPPERS at our mall. I seemed to be taking ALL my meals at the virtually empty McCrory’s buffet and could have rolled a bowling ball down the lengthy, one level mall and i...